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Showing posts from June, 2025

An Overview of Helpful Free Datasources

An Overview of Helpful Free Datasources Accessing data is simpler than ever, and there is a wide range of helpful data sources at your disposal. Here's a list of free data sources to help you gather information and insights more effectively, along with links to those resources.  Google Public Dataset Search Like Google Scholar, Google Dataset Search provides access to millions of datasets hosted on public websites, such as Kaggle and OGD Platform India, in thousands of locations on the internet. Link: www.datasetsearch.research.google.com United States Census Bureau The United States Census Bureau provides access to quality and essential data about the United States’ population, economy, and geography. Link: www.census.gov Pew Research Center The Pew Research Center provides insights and analysis on a wide range of social, political, and technological issues through surveys and research. Link: https://www.pewresearch.org/tools-and-resources/ Eurostat As the European Union's sta...

Meta Marketing Analytics Professional Certificate

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  Professional Certificate - 8 course series This eight-course program is designed for anyone looking to gain in-demand technical skills to kickstart a career as a marketing analyst or better analyze their business. No experience necessary.  Developed by marketing analytics experts at Aptly and Meta, and designed to prepare you for jobs that include Marketing Analyst, Marketing Researcher, and more. You’ll learn basic marketing principles, how data informs marketing decisions, and how you can apply the OSEMN data analysis framework to approach common analytics questions. You’ll learn how to use essential tools like spreadsheets, SQL, and Python to collect, connect, and analyze relevant data. You’ll apply common statistical methods used to segment audiences, evaluate campaign results, optimize the marketing mix and evaluate sales funnels. Throughout the program, you'll gain proficiency in visualizing data using Tableau and how to use Meta Ads Manager to create campaigns, evalua...